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Jan 07, 2024

28 Products With Awe

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

Things that make the impossible, possible 🪄.

BuzzFeed Staff

It even has a minty scent, so you don't have to worry about that harsh chemical smell most cleaning products usually emit.

Promising review: "I have tried for weeks to get rid of some very tough hard-water stains on my glass shower panel. They had been there for three years while my apartment was rented and never cleaned. I have tried just about everything from toothpaste to vinegar to different types of chemical products. Then I found this product...PURE MAGIC!!! The nontoxicity of the product is definitely a plus, it doesn't smell bad and doesn't sting your lungs like some hard chemicals do. Its biodegradability is a plus! I feel better knowing I'm not dumping some more toxic chemicals down the drain. Most importantly, it works!!! After 10 minutes of work it has removed 90% of the hard-water stains that simply would not come off in the past!!" —O.R

Get it from Amazon for $16.99.

Promising review: "So convenient and my plants looked amazing almost overnight! These are a MUST-have! So glad I bought these!" —Brandon Perry

Get a pack of 48 from Amazon for $4.47.

Just pop on the booties for an hour, wash your feet, and marvel as your feet start shedding layers of dead skin.

Promising review: "Okay, so first things first: I have VERY callused feet from years of barefoot gravel adventures. The directions advised me to use a second application one week after the first, which I did. My feet just keep PEELING. I'm talking massive chunks of skin coming off. My feet literally haven't felt this soft in over a decade and I'm only 21!! It's a must-have for those wanting to take care of their feet!" —Callie Pinaire

Get two pairs from Amazon for $15.95 (available in multipacks and four scents).

Reviewers say this spray will leave wavy or curly hair (from 2a–4c hair) shiny, soft, and bouncy. And it's free from parabens, sulfates, phthalates, synthetic colors or dyes, propylene glycol, gluten, wheat, and nuts!

Promising review: "This is the BEST product EVER! I will never use another hair detangler ever again. We use this product daily in my house, my daughter, my son, and I. Both of us girls have long and thick curly hair, and it allows us to brush through our hair with no problems! And my son mostly uses it to style his hair before gel, and because it smells so good! We tried a few products from Walmart, Ulta, and Target, and nothing was good enough. This is now on my subscribe and save every month!" —Tamira McLelland

Get it from Amazon for $8.99 (also available in a two-pack).

Promising review: "I wish I took before and after pictures because the results are unbelievable with no scrubbing or elbow grease. We have a stone floor/wall shower with stupid large and annoyingly mold-prone grout lines. I used it per the directions and rinsed with hot hot water the next morning, and couldn’t believe all the crap that rinsed off. Seriously worth every penny!" —Kate

Get it from Amazon for $20.98 (available in two scents and multipacks).

Check out a TikTok of the Bug Bite Thing in action and see how it can be used to remove splinters too!

You may have seen this product featured on Shark Tank! It is chemical-free, reusable, and safe to use on all ages, including children, toddlers and babies. Be sure to use light pressure. If you do it too forcefully, you can leave a mark on your skin!

Promising review: "I saw this product on TikTok and had to get it. I’m super glad I did. My daughter and I always get a ton of mosquito bites, and this helps alleviate the itching as soon as you pull the suction back. It’s great." —Rebekka Talley

Get it from Amazon for $9.90+ (available in four colors and multipacks).

Team up harsh acne medication with fierce winds and you've got the perfect formula for lizard-like dryness. AKA what I'm currently dealing with — especially around my mouth. Enter: the Lawless Forget The Filler Overnight Lip Mask, which has been saving my chapped lips for the past year. It's cooling, it's soothing. It's thick without feeling tacky. It's hydrating without feeling sticky. And I don't have to do a darn thing except liberally apply it each night and wake up with softer, fuller, less painful-feeling lips!

*And* this is vegan and cruelty-free!

Lawless Beauty is a woman-owned beauty brand from Annie Lawless. She makes clean, nontoxic makeup and skincare that doesn't skimp on pigment or coverage.

Promising review: "As someone who is skeptical about overnight products like this, I was pleasantly shocked and surprised to see results the next morning after my first use! My lips not only felt hydrated and smooth, but definitely looked more plump (without that tingling sensation most plumping products provide which I don't like!)" —JuliaFromPhilly

Get it from Sephora for $22 (available in four shades).

This formula features a protectant to prevent future damage *and* a salt neutralizer that repairs areas that have been scorched by pet urine.

Promising review: "I have lacrosse players and dogs, and this stuff is amazing. My yard looked like an abandoned lot before this, and it literally 'grew anywhere' just like it said. The bag I planted last year actually came back strong this year, so I put more down, and it is working like a dream!" —chchmom

Get it from Amazon for $12.95+ (available in five sizes and multipacks).

This kit contains spackle, primer, a putty knife, and a sanding pad! And reviewers mention that if you add a lick of paint after using this, your walls will look as good as new.

Promising review: "I slipped in the shower the other day and grabbed my towel bar outside of it so as not to die. Doing so, I ripped the bar off the wall, including the screws and anchors, so I had four small but kind of nasty holes in my wall. I've never done any sort of drywall repair/spackling etc. and I figured this would do the job. I applied the spackle, smoothed it with the flat end of the tube, and allowed it to dry. I was able to sand it smooth and then paint over the spackle. It looks fine now. I give it 5 stars for convenience." —John C

Get it from Amazon for $7.32.

Psst! Bio-Oil contains retinol, which accelerates skin turnover but can make you more sensitive to the sun — so don't forget your sunscreen!

Promising review: "I swear by this product. Very effective on discolored skin due to scarring. I had shingles on my face brought about by stress because we were moving. It ravaged the lower right side of my face, and I was pretty sure it was going to leave hideous scarring. I bought this and started applying it when I started scabbing and still haven't stopped using it until now. I had my shingles in April, and it's August now. It works. Check the before and after pics. Scars are now gone." —twitch

Get it from Amazon for $9.99+ (available in three sizes).

Promising review: "I just bought my first house, and because of COVID I have not had the funds I wanted to fix it up. This was cheap, and the backsplash in my new kitchen was an eyesore. I wasn't expecting much because of the price, and I am absolutely stunned. My kitchen looks so much better! It was easy to use, no odor, and quick! I did two coats because the color was dark brown. Some places I did more, but I didn't mind doing it because it was actually really satisfying. Definitely recommend this product!" —Kim

Get it from Amazon for $8.99+ (also available with a wide tip).

Unlike other hair dryers, this one can be held closer to the roots and scalp for a higher volume and lift and helps you curl hair at the end while it dries. It comes with three heat settings and is designed to work on all hair textures — reviewers with 2a through 4c hair mentioned it working for them, and especially noted that it helps cut down on drying time!

Promising reviews: "I don't know why it took me so long to buy something like this. I went home to visit my family and my mom had this tool. I used it and instantly became obsessed. It smoothed my frizzy hair, dried, and styled it all in one. I've been exclusively using this tool for months to style my hair and haven't had to worry about pulling out any other tools! Love it!" —Gabby Stapp

"This is a must-have blow dryer. I have very thick 4c hair, and I have no problems with this blow dryer. This blow dryer cuts down the time in half and leaves my hair straight as can be. It’s amazing." —Jai Harper

Get it from Amazon for $48.88 (available in two styles).

Just so ya know, they vary in size so you can pick which is best for your hair length!

Promising review: "I have thick 4c hair and I love this set. I usually have the smaller rods at the ends of my hair and have the bigger rods at the top of my hair. My hair came out so curly. It really reminded me of the movie star curls, because it has been such a long time since I have seen my hair curl without having to use heat. " —Marisa Fields-Williams

Get a pack of 42 from Amazon for $11.99.

Learn more in our Tifara Flexible Foam Curling Rod deep dive here.

These are machine washable and work wonders on wood, tile, laminate, and vinyl floors!

Turbo Mops is a small business that was established in 2018, and believes a clean home can be achieved in both an eco-conscious and cost-effective way. Their products are reusable and fit many different types of mops, so you can spend less *and* waste less on disposable products.

Promising review: "I truly love these!! They adhere very well to my Swiffer mop. They cleaned my floor better than the Swiffer mop pads and the fact that they are reusable clenched the deal for me!! I'm going to buy more so I can rotate them and always have clean ones on hand. I will be saving so much money and the planet at the same time!!!" —Kimberly L

Get a pack of two from Amazon for $9.91 (also available in packs of four and eight).

And this is cruelty-free!

BuzzFeed Shopping editor Kayla Boyd tried this out and raves: "As someone who isn't a big fan of false lashes (the glue irritates my eyes, and I'm terrible at applying them), this budget-friendly holy grail does the trick for both lengthening and volumizing my lashes. After you've given it a minute to dry, it lasts all day long and doesn't smudge or fade. It seriously gives the effect of false lashes, without the discomfort."

Promising reviews: "Love this stuff! Of course joined the craze off TikTok and I’m glad I did. Love this stuff. Cheap, doesn’t have a chemical smell, and doesn’t irritate my eyes like some other mascaras do. Highly recommend." —Chelsea

"After using Lights, Camera, Lashes by Tarte for the past year, I got tired of breaking the bank over mascara. My sister suggested Essence Lash Princess False Lash Effect, and I IMMEDIATELY fell in love. It provides dramatic length and great volume. I can honestly say I can’t stop looking at my eyelashes in the mirror every single day because of how awesome they look. Also, it is very long-wearing. I go from an eight-hour work day right to the gym and sweat like wild...and this stuff doesn’t budge! I love it!!" —Carrie E Weikert

Get a pack of three from Amazon for $4.99.

For more info and review pics, check out Kayla's full Essence Lash Princess Mascara review!

A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need so LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT

Get it from Amazon for $5.97.

Promising review: "My 6-year-old daughter has keratosis pilaris, commonly known as 'chicken skin.' This year it really flared up during warm weather so I gave this wash along with lotion a try. Wow, I saw results after just a few uses and after a couple of weeks most of her bumps disappeared. Thrilled we skipped a trip to the dermatologist! Can’t beat this price for the results either." —Ashley Steigerwald

Get it from Amazon for $13.99.

Hey! You can also use this on clothes and other surfaces like concrete and hardwood. Just be sure to follow the instructions carefully for non-carpet use.

Rocco & Roxie is a family-owned small business named after the Magleby family's pets Rocco, a Labradoodle, and Roxie, a former shelter tabby cat. They make a variety of pet supplies, including cleaners, treats, grooming tools, accessories, and toys.

Promising review: "Amazing. Powerful. The 5-star reviews are too frequent on Amazon. Far too frequent. This spray earns every star. I've tried several different Nature's Miracles (meh). White vinegar and baking soda (pretty good). This stuff is strong and works quickly. It should earn an extra star or two for deep cleaning. I now back off a bit from their instructions and get great results. Unless your stain is a decade old, I wouldn't super soak the stain." —Ron Halahan

Get it from Amazon for $19.97 (available in two sizes).

Check out our in-depth Rocco & Roxie Professional Strength Stain & Odor Eliminator review for more!

Check out this TikToker's review after a year of using this magic sauce!

Promising reviews: "I just started to notice fine lines appearing under my eyes, so I ordered this eye cream on a whim, and it is SO WORTH IT! Major game-changer. I noticed a huge difference not only in fine lines but also in under-eye darkness and puffiness in only one week! Highly recommend this product to anyone and everyone, I have extremely oily skin, and I put this all the way around my eye and haven't had any breakouts, not to mention my skin is super smooth, which makes makeup application a dream. 10/10 product, will purchase again!" —Katherine E Brings

"I’m 26, so I wanted an eye cream for preemptive measures. I had seen this one on TikTok, and it had amazing reviews so I figured I’d test out. I have now religiously used it every night for about a year or so. It is easy to dispense, you only need a small amount, and it keeps my under eyes so smooth. I love it and have bought four of them so far. Definitely recommend." —Taylor Mulligan

Get it from Amazon for $14.99+ (available in three sizes or a two-pack).

Promising review: "This is an excellent product that I cannot say enough good things about. I had thrown away my current Keurig machine thinking it was broken. I decided to try to resurrect it using these cleaners, and I am glad I did! One cup took care of years of neglect on my part (lesson learned). Because there was so much cleaning needed, I used two cups, and now the machine works perfectly. So glad I discovered this product and highly recommend. I am thinking a three-month interval to keep the machine in good condition. Thank you so much!" —Susan

Get a six-pack from Amazon for $9.95.

A bonus? This stuff is free from parabens and provides a sulfate-free haircare system. Translation: This is gentle for use on all curl types and textures to help bump up your hair's natural strength.

My hair is the ~perfect~ combo of wavy, curly, and frizzy, and this drugstore product has been a holy grail of mine for some time. I've found that it's the only formula that will give me soft, naturally curly waves come the a.m. and since I'm generally a nighttime hair washer, I have the perfect excuse to avoid blasting my hair with heat. Before hitting the pillow, I like to run my fingers through my towel-dried hair with a pea-sized amount of this, flip my mane over, and then give the ends a good scrunch. In the morn, my hair appears shiny with defined, wavy curls — we're not talking HD — but they have a nice, soft definition to them that doesn't require much styling.

Promising reviews: "Absolutely love this stuff! It's the one hair product I have to have. I rotate shampoos and conditioners but have never found anything to put on damp hair that I like as much as this. It says it's for curls, but works great on straight hair too. I have had super straight to very curly hair over the years and have loved this on all hairstyles." —Bunco Queen of the Universe

"I ended up using this product as more of a daily hair 'moisturizer' because it leaves it so wonderfully hydrated, soft, and manageable. This product has made my natural, 4c hair so much easier to style. I really can't say enough good things about it. It's a great product that I will definitely purchase again. I hope they never stop making this stuff! It's as if it was made just for me!!" —razgirl67

Get it from Amazon for $7.97.

Humble Suds is a Denver-based Etsy shop creating plant-based cleaning solutions that are safe, effective, and come in cute packaging (bonus!).

BuzzFeed Shopping writer Danielle Healy uses this stuff and says: "I recently moved into a new apartment, so lately I've been cleaning A LOT. Shortly after moving in, my partner and I went to store something on the top of the kitchen cabinets, only to find them caked in a thick layer of grime. 🤢 After going at it with regular multipurpose cleaner (with little success), we broke out the scour paste as a last-ditch effort, and OH BOY did this miracle product deliver (pics above). If it can handle that grossness, it's going to have no problem with day-to-day messes like soap scum and burnt-on food. Plus, it smells delightful and comes in minimal, low-waste packaging!"

Get it from Humble Suds on Etsy for $14.35+ (available in two sizes).

Promising review: "This brush is awesome!! I added some before and after photos of a potato I was scrubbing, and you can see how well the dirt comes off! Very sturdy and durable and the bristles are stiff, which is optimal for cleaning. Easy to hold and does a great job. Definitely recommend!!" —McKinley

Get it from Amazon for $7.95.

Former BuzzFeed Shopping editor Kayla Suazo uses this and raves: "This mildew remover can destroy any stain in its path. When I moved into my apartment, it looked like there hadn't been repairs since the '60s, and that included re-caulking the bathtub. I tried bleach and every type of shower cleaner at the store, but nothing removed the mold and mildew stains that had been there for like, 40 years. UNTIL I BOUGHT THIS INCREDIBLE MAGIC GEL. I am one happy customer."

Promising review: "I have scrubbed this caulk hundreds of times trying to clean it; it always stayed so gross. I decided to try this stuff and I am so glad I did!!! 10/10. I highly recommend you get this if you have any gross caulk. Follow the directions and it works like a charm. Some spots were a little wet, so I am going to redo a couple of spots, but I couldn't be happier!" —Reviewer

Get it from Amazon for $14.99.

Promising review: "AMAZING!!! Seriously beyond impressed with this product. I've never had dry or cracked heels until recently, and I've tried everything I could find to get rid of them. This is all you need!!! I literally opened the box and did this in less than a minute! I'll never use anything else! Even better than professional pedicures!!!" —Kyla Jackson

Get it from Amazon for $9.99.

And yes, bbs, it's clean, vegan, and cruelty-free!

Live Tinted is a South-Asian woman-owned beauty brand founded by beauty blogger and entrepreneur Deepica Mutyala. Her brand is built around diversity and inclusion with phenomenal multitasking products that address skin concerns like hyperpigmentation. Just peep their top-selling, color-correcting Huestick.

Promising review: "I HAVE NEVER HAD A HOLY GRAIL PRODUCT. UNTIL NOW!! Literally SO effective. Tons of people have been complimenting my skin from my boyfriend (who doesn't always notice subtle changes) to my coworkers ONLINE VIA VIDEO! My skin literally looks visibly brighter and smoother. The only thing you have to be careful of is if you freshly wax or thread any part of your face. Wait a day or two to use the product in case you have sensitive skin to be safe!" —Ulta Customer

Get it from Ulta, Amazon, or Live Tinted for $34.

Promising review: "I’ve been wanting to try peel-and-stick tiles for a long time and I’m so glad I found these for our kitchen facelift! They are so easy to apply and look amazing! I love that they are actual-size subway tiles as well! They’ve given our kitchen the last very important piece that it needed!" —April Grill

Get it from Amazon for $39.99+ (available in 12 colors).

This ingenious home good is made from upcycled car windshield glass.

Celsious is a Black woman-owned business in Brooklyn, New York. They specialize in creating eco-friendly laundry and cleaning products.

BuzzFeed Shopping editor Maitland Quitmeyer loves this little tool! She said: "Like many of you, I've been living in sweats and PJs during WFH. And it's made me revisit the state of some of my loungewear. Take, for example, this college sweatshirt I wear all the time — as evidenced by the rather EXTENSIVE pilling all over it. So when I saw this pumice-esque sweater stone (it's made from upcycled car windshield glass — how cool is that?!), I decided it was worth the try. We've featured electric pill removers (mostly the fan-favorite Conair one) many times, and they really work. But sometimes you're looking for a little more detail or control — that's where this stone comes in handy. I was able to navigate around the contours of the logo on my sweatshirt with ease, removing pills using the corner or the entire flat bottom in a few quick strokes. It truly took no time at all — the sweatshirt was done in mere minutes." Read more of her Celsious Sweater Pill Remover review (#1).

Get it from Celsious for $10.

Reviews have been edited for length and clarity.